At Firefly, our mission is to deliver your advertising message to your target audience and capture them with the glow and brilliance of our unique mobile billboards. Your customers will never turn the page, change the station or switch the channel on this captivating and innovative advertising medium. Unlike stationary billboards that blend into the skyline, Firefly Mobile Billboards give your brand an undeniable presence in the real world.
In a time of mounting threats and competitive pressures, advertising venues have had little to mitigate the continuing losses presented by emerging new products and services. Advertising strategies, such as commonplace print media like newspaper, magazines, flyers, television, radio and billboards have been hit by a single threat – the Internet. The internet has rendered most of these advertising strategies ineffective. One only needs to count the rising failures of major newspapers to well understand the true nature and scope of the problem.
Advertising’s fundamental strategy, to promote or convey a message, remains relatively unchanged. Even the internet is bound by this rule. All must exercise great pain and expense in reaching their target audience. With the exception of the internet, not much has changed for years. The time is ripe for change.
Finally a new approach to the marketplace is afforded by an innovative advertising strategy/medium which surprisingly costs very little, captures viewer attention, is highly targetable, responsive and repeatable. This will bring the advertiser a novel and cost effective strategy to repeatedly target their core customer base and gain high value recognition and recall. |
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Dealership Opportunities Available
Firefly invites you to take advantage of this new and exciting advertising medium through a joint venture dealership opportunity available in select regions throughout North America. Here is a unique opportunity to own a fully turnkey business in partnership with Firefly and get involved in the newest sensation in advertising—mobile billboards.
Learn more about Dealership Opportunities or contact us.
Messages on outdoor mobile billboards have a 97% recall rate. Mobile Billboards resulted in an increase in sales of 107% versus a 54% increase for static billboards. Mobile Billboards boost name recognition 15 times greater than any other form of advertising. 96% of respondents said mobile outdoor advertisements are more effective than traditional advertisements. [Learn More]
Firefly is currently operating in the United States and in Canada. |
